A SUPERMARKET in Cirencester is set to unveil a brand-new section dedicated to toys next week. 

Parents will be able to pick up the perfect gift for their little ones at Tesco Extra in Cirencester from Wednesday, May 22 when the exciting toy department opens to the public for the first time.

This is a result of a partnership between the supermarket chain and and the UK’s largest independent toy retailer The Entertainer.

Shoppers will be able to browse through a wide variety of products from popular brands such as Barbie, Hot Wheels, Peppa Pig and Paw Patrol.

The fun new addition is due to roll out to more than 750 Tesco stores in the UK throughout the year, including the Tesco Extra store in Quedgeley on Friday, May 24. 

Karen Emery, regional area manager at The Entertainer, said: “We’re delighted to announce that The Entertainer Toy Shop will be launching at the Tesco Cirencester Extra and Quedgeley Extra stores next week, which will bring some of our magic directly to families and children right in the heart of the local community.”

Jan Marchant, managing director of home and clothing at Tesco, said: “We’re really excited to be bringing The Entertainer to Tesco stores across the UK, introducing even more customers to the great range of toys and making it easier for customers to pick up a gift for their little ones in store.”